The democratisation of data

Vlaanderen.be is a non-commercial digital hub of the government. It is a website that provides all-around information relevant to the citizens of Flanders. It can be seen as one platform where various information is aggregated to answer all kinds of questions in a clear and understandable way.   

All different parties can have access to the dashboard. This going from a more general overview of the website’s activity to the more specific content measures together with the different steps a visitor goes through. As a result, the editors can look in a fast, but efficient way to the dashboard to check their KPIs and to act upon them. In this way, people could decide whether some kinds of content should get either more visibility or should be deleted to provide a clear platform of information. To achieve the latter, several people were trained to become more data-mined and to understand the numbers.